Influencer marketing opens up a world of possibilities – it helps you reach a bigger audience, grow your brand awareness, boost sales and promote a positive brand reputation. You can carefully select who you want to be talking about your brand over social and what you want them to say. It’s an economic way to advertise and stand out from the crowd.
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It’s never long before a new platform or feature introduces advertising content to help build their revenue, so it’s no surprise that Facebook is expanding their video platform by introducing adverts that will play mid-roll.